Three Client Wins for Robin Leedy & Associates, Specialists in Online and Traditional Media Communications for OTC Health and Beauty PR

Mount Kisco, NY (PRWEB) August 9, 2010

OTC personal health and beauty specialists Robin Leedy & Associates (RL&A), a niche brand PR and social media marketing agency, continues its growth by adding three new clients in the areas of nutritional products PR, OTC personal health PR, lifestyle PR and beauty brands PR, with the addition of: Quality of Life Labs? Active Hexose Correlated Compound (AHCC) immune-boosting supplement from Japan, Blacksmith Brands? PediaCare line of pediatric cough/cold/pain remedies, and Nicene Brands? Topol Plus toothpaste and Porcelana skin lightening creams.

RL&A will conduct a multi-media campaign to help introduce AHCC, the world?s most researched specialty immune compound, to U.S. consumers. Not only will the agency focus on media and influencer outreach, but it will also be producing video content for the Web tapping its new in-house digital content producer.

?With all the recent interest in compounds that help support our immune system, we?re looking forward to partnering with Quality of Life Labs to help build awareness for the benefits of AHCC and the strong science behind it using an integrated media approach,? says Robin Russo, RL&A president. ?Our extensive experience in PR for nutritional products, coupled with our strong internal expertise in social media marketing, provides the groundwork for our efforts for Quality of Life,? says Russo.

Just in time for the upcoming cold/flu season, the agency will also be conducting an integrated PR and social media campaign for the trusted PediaCare line of pediatric remedies. ?While a lot of moms have been reluctant to give medicines to their young children, it?s important for them to know about safe and effective options from a brand parents can trust,? says Alyson O?Mahoney, executive vice president and director of the social media division, ChatteRL&A, at the agency. ?As women, and with years of successful experience marketing to moms, we understand how to effectively communicate these messages and engage consumers in a two-way dialogue to gain trust and feedback.?

Rounding out RL&A?s recent new client wins are social media programs for Topol Plus toothpaste and Porcelana Day and Night Creams. Nicene Brands is headquartered in St. Louis.

RL&A gained its reputation as the PR agency for drugstore brands and is quickly becoming a social media marketing agency of choice for niche brands in these types of categories, ranging from nutritional supplements to OTC and personal care/HBA brands. With more than two decades of experience, including beauty brands PR, nutritional products PR, women?s healthcare PR, lifestyle PR, event planning, social media marketing, Facebook development and management, influencer outreach (consumers and healthcare professionals) and word of mouth marketing, the agency, including its social media division ? ChatteRL&A ? is creating customized communications programs that deliver targeted brand messaging, whether via editorial placements in magazines or on TV, through key bloggers and other category influencers, or on social networking sites, such as Facebook and Twitter.

?What?s nice about our agency is that we?ve developed a business model over the past 26 years that allows us to work with smaller brands that have smaller budgets, yet still deliver a strong ROI and uptick in sales,? says Russo. ?You don?t have to have a huge budget to break through the clutter with strong messaging and creative tactical approaches that resonate with consumers. Social media is the great equalizer when it comes to results that impact the bottom line.?

For more information on social media, social networking PR, and OTC health and beauty PR programming, contact Robin Russo at (914) 241-0086, ext. 16 or Alyson O?Mahoney, ext. 13, or visit http://www.robinleedyassociates.com

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Madwire Media Announces New Internet Marketing Partnerships with Three eCommerce Businesses

Loveland, CO (PRWEB) September 10, 2011

eCommerce business is growing every day with more and more consumers turning to the web for all sorts of products. Start-ups are frequently choosing eCommerce simply because it is the new way to sell. It?s easy to create an eCommerce store; it?s hard to stand out amongst all the competition. That?s where Madwire Media comes in, and is proud to announce their new partnerships with these three unique businesses.

Madwire Media?s number one goal for their clients is simple: increase conversions. Madwire Media knows how to drive potential customers to a website, and convert those potential customers into paying customers. That is why Merlin?s Enterprises, Ohvida and Ward&Co choose Madwire Media to head up their internet marketing campaigns.

Dominick Insana, owner of http://www.ohvida.com knows the importance of marketing. That is why he chose Madwire Media to not only design his website, but market it as well.

?The experience with working with the Madwire Media team to develop our site was a one in which there was an open dialogue and brainstorming about the look and feel for the consumer, and how they will interact with the site. We are pleased with the progress the site has made since the partnership began, and looking forward with what the marketing program will further produce,? said Dominick.

Ohvida.com offers all natural and organic clothing, bedding, toys as well as gift baskets, diaper cakes and baby and mom to be essentials. Their products have been hand selected and are certified organic as well as unique to the market.

Ward&Co was started in Seattle, Washington, as a place for men to find all their grooming needs. After all, there are plenty of stores that cater specifically to women and their grooming needs, so why not men? While Ward&Co had a strong following in their city, they wanted to branch out with a newly designed website. They knew they?d also need marketing to help their client base grow. That?s why they asked Madwire Media to help them out with both aspects.

http://www.wardmensgrooming.com offers free samples with every order and free shipping on orders $ 75 or more. Ward&Co is also proud to donate a percentage of their proceeds to the Prostate Cancer Foundation to support treatment, research and education of prostate cancer.

While Merlin?s Enterprises already had an online presence, they wanted to market their website to their target clientele: parents who want their children to play with timeless and educational toys. The owners of http://www.merlinsenterprises.com/ are well-versed in toys, so they brought in the experts at Madwire Media, who are well-versed in marketing. Together, they make a great team.

?We decided to use an internet marketing campaign because it really is the future of marketing,? says Joseph Pitts, owner of Merlin?s Enterprises. ?Our hopes are to let the professionals handle the technicalities of running an effective marketing campaign while we focus on our customer support and keeping the store up to date with the latest products. So far the process has been great and there has been substantial progress made in a short period of time.?

Madwire Media designs around 200 beautiful websites a month. With over 70 talented staff on hand, Madwire is able to accomplish phenomenal results for their clients. With innovative website design, inbound targeted SEO marketing, brand identity, and social media, they seem do it all, and do it well. Visit their website at http://www.madwirewebdesign.com.

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Laser Hair Removal Prizes Presented to Three South Coast Medspa Facebook Fans to Commemorate Milestone of Serving Over 70,000 Patients

Newport Beach, CA (PRWEB) November 23, 2011

On the last day of November, South Coast MedSpa will award three people out of their Facebook fans with prizes that he or she may use at one of their laser hair removal centers, Orange County or Los Angeles, and coming soon to San Diego County.

The winners will be selected at random and everyone who has already ?liked? the South Coast MedSpa Facebook page or ?Likes? the page before November 30th will be eligible to win one of the prizes. The laser treatment clinic will be giving away prizes for 1st, 2nd, and 3rd place selected at random from the list of people who are fans of the South Coast Medspa Facebook page.

The grand prize winner will receive a full body laser hair removal package valued at over $ 4000. The 2nd prize is a $ 500 certificate that the winner will be able to use on laser hair removal or any other laser service or treatment. The final prize is a coupon for a free session of laser hair removal for the 3rd person.

South Coast Medspa recently performed their 70,000th procedure using their laser technology and will be drawing winners on Tuesday, November 30th to celebrate the milestone. The laser treatment center offers laser tattoo removal,laser acne scar resurfacing and laser hair removal in Orange County and Los Angeles.

The lasers are very safe and the procedures for laser hair removal are essentially pain free. In a survey of 100 patients, and 87% of them said that the procedure was virtually pain-free and much easier than they had previously perceived (Read more about this survey and study at http://www.southcoastmedspa.com/survey_results.php).

Patients of any age or skin type can use the laser technology and services that South Coast Medspa offers, and patients from all over the world travel to their Newport Beach center for laser hair removal in Orange County. The second South Coast Medspa center is located in Brentwood where numerous celebrities have chosen to have their laser hair removal in Los Angeles at this laser treatment center.

South Coast Medspa will open a third location soon south of Orange County in La Jolla. The center will be ideal for anyone requiring laser hair removal in San Diego County and the surrounding area, or for any individuals interested in a new state-of-the-art laser hair removal center.

To become eligible for the South Coast Medspa drawing, access the SCMS page on Facebook and click the ?Like? button at the top of the page.

For more information on laser treatments in Orange County and Los Angeles go to their website http://www.southcoastmedspa.com to read about the different services for laser hair removal, laser tattoo removal, and laser acne scar resurfacing; or for immediate service or to make an appointment call a laser specialist from South Coast Medspa at 1-(877) 650-SCMS [7267].

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